Turning marketing into measurable growth
Strategy | Sustainability | Sales Impact
You don’t necessarily need more marketing activity…
You need marketing that delivers revenue, protects your reputation and proves its value.
The problems we solve
Marketing feels busy, but sales aren’t moving fast enough
Sustainability initiatives exist, yet customers don’t “get” the value
You’re worried about greenwashing risk and compliance
Teams are stretched and marketing-to-sales strategy keeps slipping behind delivery
You can’t clearly see the return on your marketing spend
If these sound familiar, you’re in the right place.
We help ambitious Australian businesses
Convert sustainability and purpose into real commercial advantage:
Attract better customers and higher-value contracts
Scale sales without risking greenwashing claims
Align marketing with what your business is actually trying to achieve
Most businesses don’t need more tactics. They need clarity, direction and a plan that turns effort into revenue.
Bridging the gap between purpose and profit.
We combine commercial strategy with a deep understanding of marketing, sustainability & positive impact
No fluff. No jargon. Just practical, strategic marketing that works:
Position your brand so the right customers choose you faster
Turn carbon reporting, ESG and sustainability impacts into a competitive sales advantage
Create campaigns that deliver qualified leads - not vanity metrics
Reduce regulatory and reputational risk
Give your leadership team confidence in where to invest next
Ways to work with Chovil & Thake
Let’s turn your marketing into revenue
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One day. Total clarity. Aligned focus
Translating business goals into marketing priorities
Clarifying customer & value propositions
Practical 90-day action plan
Budget and KPI framework
Outcome: Your leadership team leaves aligned and ready to execute.
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Strategic focus for busy marketing teams
Confirm business priorities, and corresponding marketing requirements
Review marketing budgets, expected return on investment plus KPI frameworks
Ratify customer & value propositions
Strategic marketing framework
Marketing planning to review & action
Outcome: Actionable, measurable, marketing strategy
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For businesses that need results this quarter
You’ll receive:
Revenue & marketing diagnostic workshop
Clear growth roadmap with KPIs
Sales-ready positioning & messaging
Lead generation and content plan
Weekly implementation guidance
ROI review and next steps
Outcome: A focused plan that starts paying back within 90 days.
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Grow with confidence - without any greenwashing risk
Includes:
Audit of claims, messaging and proof points
ACCC-aligned communications framework
Customer-focused value narrative
Ready-to-use content templates
Outcome: Credible, compliant marketing that converts.
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We also offer the following services. Please ask for details:
Effective Marketing for Small Businesses
Marketing strategy and planning
Sustainability and impact storytelling (without greenwashing)
Marketing capability building (mentoring, training and governance)
B2B positioning and complex value propositions
Brand and communications development
Martech and process simplification
Who we work with
We partner with:
B2B and professional service firms
Manufacturers and supply-chain businesses
Impact-led and sustainability-focused organisations
Companies preparing for climate reporting and scrutiny
If you want marketing that drives sales, credibility and long-term value, we should talk.
You gain more than a marketer, you benefit from a strategic partner who understands:
Commercial growth pressures
Sustainability, carbon reporting and ESG realities
Regulatory expectations
How buying decisions are actually made
We translate complexity into clear actions your team can implement.
Let’s turn your marketing into revenue
Book a 20-minute Growth Call to explore:
Where your biggest opportunities are
What’s blocking sales right now
The fastest path to measurable impact
Success Stories
We’re privileged to work with organisations across many sectors, including Manufacturing, Sustainability, Materials, Sport and Leisure, Chemicals, Packaging, Healthcare, Financial Services, Charity, Automotive, IT, Health & Fitness, and Education industries.
Discover how they have created impact, accelerated sales growth, developed markets and facilitated change through working with Chovil & Thake to develop and implement effective marketing strategies
Positive Impact Marketing: Event Legacy Delivery & Reporting
Sustainability Marketing: Marketing Without Greenwashing
Manufacturing Marketing: Increased Market Share Via Specialism and Sustainability
Sustainability Marketing: Launch of New Packaging Material
Strategic Marketing Impact: for Global Sporting Event
Positive Impact Marketing: Expanding Services Into New Markets
New Product Marketing: Improved Product Design for Next Gen Healthcare
